WU Yingna
Associate Professor
E-mail: wuyingna@zuel.edu.cn
EDUCATION
Canterbury University Visiting Scholar 2010 Canterbury, New Zealand
San Francisco State University Visiting Scholar 2009 San Francisco, USA
Zhongnan University of Economics and Law Ph.D 2007 Wuhan, China
Zhongnan University of Economics and Law Master 2003 Wuhan, China
University of Applied Sciences Berlin Visiting Scholar 2002 Berlin, Germany
Zhongnan University of Finance and Economics Bachelor 1997 Wuhan, China
WORK EXPERIENCE
Zhongnan University of Economics and LawFaculty 1997 -Wuhan, China
TEACHING(September, 2024 - August, 2025)
Doctoral Program
•Seminars on International Business
•Special Research on International Business
MBA/EMBA Program
•International Business
Specialty Master's Program
•Business English
•Multinationals from Emerging Markets
•International Business
•International Business (Bilingual)
Bachelor's Program
•Cross Border Business Management (English)
•International Trade (Bilingual)
•Cross Cultural Business Communication (English)
SELECTEDINTELLECTUALCONTRIBUTIONS(September, 2019 - August, 2025)
ACADEMIC CONTRIBUTIONS
JOURNAL ARTICLES
1. The Research on Intention of Using Smart Teaching Tools under the Background of, Higher Education Review, 2020, 8(1): 181-196
2. Flying with the Dragon: Estimating Developing Countries’ Gains from China’s Imports, China & World Economy , 2020, 28(5): 1-25
3. Environmental Regulation and the Innovation Performance of Chinese Export Firms: A Quasi-Natural Experiment based on the Law of Promoting Cleaner Production, SAGE Open, 2022
4. How Does Environmental Regulation Affect Firms’ Share of Domestic Value-Added in Gross Exports in China, Singapore Economic Review, 2023
5. Top Management Team Heterogeneity and the Performance of Cross-Border M&A, SAGE Open, 2023
6. Unveiling the Influence of Global Innovation Networks on Corporate Innovation: Evidence from the International Semiconductor Industry, Scientific Reports, 2024: 1-15
TEACHING CONTRIBUTIONS
TEACHING MATERIALS
1. International Trade Studies(Second Edition), Tsinghua University Press, 2023
2. Business Communication, Tsinghua University Press, 2023
3. International Trade Studies(Bilingual), Tsinghua University Press, 2023
4. International Economic Governance, Peking University Press, 2024
TEACHING AWARDS
1. Ethical Teaching Case Competition (Third Prize) of ZUEL：International Trade, Other University-level Teaching Award, 2020
2. Ideological and Political Course of Economics, Trade and Education Commission: International Trade Practice (Bilingual), Other National Teaching Award, 2020
3. Ethical Teaching Case Competition (Third Prize) of ZUEL, Other University-level Teaching Award, 2020
4. Teaching Achievement Prize (First Prize) of ZUEL, First Prize for Teaching Achievement Award of University-level, 2020
5. First Prize for Teaching Achievement Award of ZUEL: Develop a Suite of English-taught Courses to Cultivate Global Competence among Internationalized Talents, First Prize for Teaching Achievement Award of University-level, 2020
6. Hubei Famous Teacher Studio, Other Provincial Teaching Award, 2021
7. Third Prize of the 9th Hubei Provincial Higher Education Teaching Achievement Award: Innovation and Practice of the "Four Capabilities - Four Dimensions - Two Evaluations" Training Model for Global Competence of New Business Talents, Third Prize of Provincial Teaching Achievement, 2023
TEACHING PROJECTS
1. Study on the Construction of Golden Course of International Trade Practice(Bilingual) by the Teaching Guidance Committee of Economics and Trade in Higher Education Institutions of the Ministry of Education, National Administry Committee on Teaching to Majors Project by Ministry of Education of the People's Republic of China, 2020-2020
2. Research on Teaching Reform of International Trade Based on SPOC and Phenomenon Teaching Method, Industry-University Cooperative Education Project by Ministry of Education of the People's Republic of China, 2018-2020
3. Research on the School-Enterprise Collaborative Innovation Model in the Construction of Professional Master's Courses——Taking the Application of ICP Project in International Business Courses as an Example, Project of Provincial Teaching Reform, 2018-2020
4. The First Batch of 2019 Benchmark Course Cultivation Project of Zhongnan University of Economics and Law - International Trade (Bilingual), Teaching Reform Research Project by Zhongnan University of Economics and Law, 2019-2022
5. Construction of Ideological and Political Course of International Trade Practice, National Administry Committee on Teaching to Majors Project by Ministry of Education of the People's Republic of China, 2022-2022
6. The 2020 First-Class Curriculum Construction Project of Zhongnan University of Economics and Law——International Trade Practice (Bilingual), Teaching Reform Research Project by Zhongnan University of Economics and Law, 2019-2022
7. "Three-Dimensional Integration" and "Three-Digital Reform" Boost the Digital Transformation of the Training Mode for New Liberal Arts Talents — Taking Economics and Trade Majors as an Example, Project of Provincial Teaching Reform, 2025-2027
SOCIAL SERVICE CONTRIBUTIONS
RESEARCH/CONSULTING REPORTS
1. Follow the Law, Give Full Play to Advantages, and Promote the Construction of a High-Level China (Hubei) Pilot Free Trade Zone, Research Office of Hubei Provincial Committee of Jiusan Society, 2019/12/23